Dear Victoria Secret,
First off I do love your knickers. Lets just get that out of the way. And your runway show is a spectacular of the highest order: the music acts, the glitter, the sequins, the feathers, the crazy wings, the hair extensions … all of it!
But lately, I must confess, I have been feeling a little … well… uncomfortable about it all. Something’s off. Somethings missing……
Photo credit: Elle
Things are feeling dull, repetitive, same-same-but- …. well same. I’m bored! Despite the fascinating little controversies your show manages to toss-up every year (the Native American outfit in 2012 .. whoops, the angel-wing-bitch-slap in 2014, a model with an afro 😱 in 2015, PETA protests in 2002, no show in 2004, Gisele eating a pizza 2015! ‘unretouched’ photos in 2016 (is un-re-touched even a word… not according to my spell check. Aren’t they just original photos?… or aren’t they just photos? … ahh my head) and then there’s Gigi with the Buddha cookie racism thing). Ahh, so many epic moments. I know you are trying to keep the excitement alive but ….
Photo credit: Elle
…it’s just not enough. I need more.
I think it’s time you kicked things up a notch; moved forward in to the 21st Century with the rest of us. Recognised that we, your customers, want something more, something we can relate to.
You really do seem capable of grasping this diversity thing (black models, asian models … maybe even ageing models – I mean Adriana Lima must be like one hundred ‘model’ years old by now!) but there’s a bit more to diversity than nationality, colour or being over 30 years old.
But one step at a time. I’m not expecting to see transsexual, biracial, octogenarians strutting their stuff down your runway any time soon (but I do live in hope). Baby steps.
This is Stefanie Ferrario. She is not a “plus sized” model (#droptheplus). She is an Australian size 12, fit and smoking hot. She has just the attributes your casting director John Pfeiffer looks for in his angels, “beautiful, strong, healthy and engaging”! Plus she’s intelligent and articulate (which might also be good attributes to start adding to your casting list).
You know and I know that it’s only a matter of time before you spice things up and get with the times. I know you can do it. I’m not asking you to create a new range of lingerie. I get that takes time, money, and requires a whole other level of engineering. I get that you can’t just turn an A cup bra design in to a G cup. Yes bigger cups required different design techniques I get it. But last time I checked you sold up to an XL (Australian 16) in your stores yet we don’t see those ladies not the runway … just saying … seems kinda obvious.
In closing, I am sure it’s going to happen one day soon. You are going to fully embrace this thing called reality (sorry diversity). You’re not just going to embrace it, you’re going to smash it out of the park! But in the meantime I thought I would give you a little inspiration to set you on your way. Good luck xxx
But damn if she didn’t go and dye her hair pink! OMG Victoria Secrets new PINK Spokesmodel ….